Infinety’s display division provides an extended and diverse digital communication platform, focusing mainly on desktop environments. As an independent advertising network, with one of the biggest reach in Hungary, we manage almost a thousand display campaigns for various different advertisers. Whether it is brand building or direct sales, we always rely on the most up to date communication technologies available.
Our portfolio
An independent digital network, reaching over 4.7 million unique users monthly, on more than 200 thematic websites.
*Source: Gemius-DKT, 2023.01.
Real-time campaign optimization
Unique, customer-tailored media offers are always supported by real-time campaign optimization for the best available results.
Performance guarantees
We provide guarantees on the achievement of essential KPI goals during the campaign.
Reporting & transparency
Continuous performance reporting and all-inclusive advertiser access for the relevant campaign data.
Effective reach in the digital universe
Our long-tail portfolio – including more than 150 websites – is built to find the most appropriate sites and verticals for the target audience. All of our publishers are audited by the authorized audience measuring partner, accepted by the industry, therefore a focused target group reach is possible, using demographic and other user-specific variables. An exclusive media-mix is the foundation of all of our campaigns, keeping the communication relevant only for the particular customers.
Focused communication within the target group
Infinety’s network reaches two thirds of all the economically relevant users every month.* With an extensive reach given, how should we target potential customers, while keeping unnecessary impressions minimized? Detailed, multi-level targeting and retargeting solutions are available to our partners, making users accessible based on their interests, behaviours and on other important dimensions.
*Source: Gemius-DKT, 2017
Uniqueness and brand building
In case you are interested in strengthening the connection between your customers and you brand, or specifically in boosting your brand’s value, you need eye-catching creatives, forming a positive and engaging association. The custom-built formats of Infinety’s Display Network draw the users’ attention to the marketing message, while seamlessly integrate into their browsing experience. In addition to the international standard IAB* formats, with the use of Infinety’s exclusive Rich Media solutions, you are guaranteed to dazzle potential customers.
*Interactive Advertising Bureau
Boosting performance
We make customer journeys leading to actual purchases shorter. With thousands of successful campaigns managed and intensely evaluated, we have a strong knowledge on the content-consumption of users. To support reaching the goals of our advertisers we depend on the vast amounts of data, our proficiency and on state of the art technologies of direct deals, throughout all our digital channels.
Data and transparency
Our company is committed to decent business ethics and transparent operations. Detailed, daily reporting is available for our partners, with access to our campaign management system, thus allowing constant monitoring of all the statuses of their digital communication in real-time.